Repurpose.io Review: The Ultimate Tool for Automated Content Creation and Distribution

Kevin Fernando
4 min readFeb 28, 2023
Repurpose.io In-depth review

Get an Extended 30-Day FREE Trial of Repurpose.io — https://repurpose.io/solopreneur

As a content creator, it can be challenging to keep up with the demands of all the social media platforms. Publishing content on one platform alone can be a challenge, let alone on multiple platforms. This is where repurpose.io comes in. Repurpose.io claims to level the playing field by letting you publish content to multiple platforms on autopilot. In this blog post, we’ll do an in-depth review of Repurpose.io, covering its features, pros and cons, and whether it’s the right tool for you.

What is Repurpose.io?

Repurpose.io is an automation tool that helps you automate your content creation and distribution. It lets you take one post and publish it to multiple platforms simultaneously. Repurpose.io’s key features include:

  1. Short form content
  2. Long form content

Short form content

Short-form content refers to vertical videos, such as TikTok and Instagram reels. With repurpose.io, you can take these short-form content pieces and publish them automatically on all other social media platforms, such as YouTube, Instagram, LinkedIn, Facebook, and Twitter.

One of the most significant benefits of this feature is that it removes the TikTok watermark, allowing you to focus on growing your TikTok account while repurpose.io automatically sends the exact same piece of content to your other social media accounts.

Long form content

Long-form content refers to videos that are longer than the typical one-minute videos on TikTok or Instagram. Examples of long-form content include YouTube videos, webinars, live streams, and podcasts. Repurpose.io lets you take your long-form content and turn it into vertical, square, or horizontal clips without requiring any video editing software.

Repurpose.io Features

The repurpose.io backend is user-friendly and easy to navigate. Getting started is simple and only takes a few steps:

  1. Add all your social media connections.
  2. Create a workflow.
  3. Hit “Auto” to start publishing your content.

Adding Social Media Connections

To get started with repurpose.io, you need to add your social media connections. The process is straightforward and takes about 10 seconds per connection. Once you’ve added your connections, you’ll see them all on the repurpose.io dashboard.

Creating a Workflow

The next step is to create a workflow. Workflows are the instructions that tell repurpose.io what to do when something happens. For example, if you want to publish every post from TikTok to YouTube shorts, you’ll create a workflow that goes from TikTok to YouTube shorts.

The workflow process is simple. You’ll name the workflow, choose your source (TikTok, in this case), upload the video, and choose the destination platform (YouTube shorts). Once you hit “done,” repurpose.io will automatically pull in all your TikTok content.

Auto-Publishing Content

The last step is to hit “Auto” to start publishing your content. Repurpose.io will automatically publish your content based on your workflow instructions. One feature we like is the ability to choose when the content is published. If you have a backlog of content, you don’t want it all published at once, you can choose to have it published gradually over time.

Moving on, let’s discuss some of the pros and cons of repurpose.io.

Pros:

  1. Time-saving: Repurpose.io saves you a lot of time by automating your content creation and distribution. You no longer have to manually upload your content to each platform.
  2. Easy to use: The platform is user-friendly and easy to navigate. Adding connections and creating workflows is straightforward and can be done in a matter of minutes.
  3. Watermark removal: The platform automatically removes the watermark from your TikTok videos, making them look more professional when reposted on other platforms.
  4. Customizable workflows: You have the flexibility to customize your workflows to fit your specific needs. You can choose which platforms to post to and even set a schedule for when the posts go live.
  5. No video editing required: Repurpose.io takes care of resizing, clipping, and adding captions to your videos, so you don’t need to have any video editing skills.

Cons:

  1. No analytics: Repurpose.io doesn’t offer any analytics or reporting features directly. You have to look within each platform
  2. A.I. post writing only works with manual publishing at the moment
  3. Some limitations for customization when repurposing (but this is the same for all social media tools that aren’t native)

Overall, Repurpose.io is a great tool for content creators looking to save time and streamline their content creation and distribution process. The platform is user-friendly and easy to navigate, and the customizable workflows allow you to tailor the tool to your specific needs.

In conclusion, if you’re a content creator looking for a tool to automate your content creation and distribution, Repurpose.io is definitely worth considering. However, it’s important to weigh the pros and cons and determine if the tool fits your specific needs and budget.

Get an Extended 30-Day FREE Trial of Repurpose.io — https://repurpose.io/solopreneur

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Kevin Fernando
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Full-stack marketer, serial entrepreneur, and Youtuber — https://www.solopreneurspot.com/